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ASSOCIATE MANAGER, BRAND

Aurora Cannabis Inc. is currently recruiting for an Associate Manager, Brand with focus on one of our core brands. Reporting to the Marketing Manager, Brand directly, the incumbent’s responsibilities will include, but not be limited to, the following:

 

MAIN RESPONSIBILITIES:

  • Carry out market research that align with not only consumer trends but Aurora’s business model
  • Assist in developing strategies and managing marketing campaigns across marketing channels to ensure that products and services meet customers’ expectations and to build the credibility of brands
  • Analyzing the success of marketing campaigns that have been established and developed
  • Monitor marketing and marketing activities to ensure consistency and product line strategies
  • Monitor product distribution and consumer reaction
  • Monitor competitive activity and become an expert in the category both locally and globally
  • Monitor and report on budgets and business plans
  • Assist in maintaining Aurora’s high public profile and increase opportunities for the organization to capitalize on its share of the market
  • Experience and understanding of marketing in highly regulated industries
  • Other duties as requested/required

 

KNOWLEDGE, SKILLS AND ABILITIES:

  • 3-5 years of brand marketing experience or combination of education and experience
  • Strong organizational and time management skills
  • Outstanding attention to detail
  • Excellent written and verbal communication skills
  • Demonstrated ability to work collaboratively in a small team of specialists
  • Bilingual (English and French) considered an asset
  • The ability to interact positively with a variety of individuals
  • In depth understanding of cannabis culture
  • Willing to travel

 

EDUCATION AND EXPERIENCE:

  • Bachelor’s Degree in Marketing, Commerce or equivalent experience
  • 5+ years’ experience in marketing, brand/portfolio management, sales and/or strategy business experience, preferably in a regulated pharmaceutical industry

 

We would like to thank all applicants for their interest but only those selected for an interview will be contacted.

Aurora Cannabis Inc. is an Equal Opportunity Employer.

 


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