Lead Product Manager

Division:  Finance
Job location: Remote (Canada)
Hours: 40 hours per week, Monday to Friday 

Employment type: Full Time
Salary:  150-153K

A little about us

Hi, we’re Aurora Cannabis, and we’re so excited to meet you!

Aurora Cannabis is a leader in the rapidly evolving global cannabis industry, serving both medical and consumer markets worldwide. Dedicated to helping people improve their lives, Aurora is driven by science and innovation, with a focus on providing premium medical cannabis products produced with the highest standards. We proudly serve both patients and consumers across Canada, Europe, Australia and New Zealand. Our global brand portfolio includes Aurora, Being, CanniMed, CraftPlant, Daily Special, Drift, Greybeard, IndiMed, MedReleaf, Pedanios, San Raf, Tasty’s, Whistler Cannabis Co, and WMMC. Aurora's brands continue to break through as industry leaders in the medical, wellness and adult recreational markets wherever they are launched.

At Aurora, employees are at the heart of everything we do as we execute with excellence and agility. Whether in our manufacturing facilities, in our state-of-the-art research labs or supporting our global business development, or, within our corporate functions such as HR, operations, government affairs, and more – our diverse A-Team leads with expertise, passion and dedication every day. Together, we are opening the world to cannabis and making a meaningful impact for patients, consumers, our communities and our A-team. 

Job Summary

The Lead Product Manager, IT Commercial is responsible for leading the strategy development and execution of the company’s core commercial technology platforms in alignment with the platform vision set by the Director of IT Commercials. This role plays a critical leadership function in translating vision into actionable roadmaps, driving platform modernization, and ensuring successful delivery of initiatives that enable commercial growth.

The Lead Product Manager will oversee day-to-day digital product strategy and execution for platforms including Global Ecommerce Platform, CRM, Marketing Technology, and other commercial applications. Working closely with business stakeholders, technology teams, and external partners, this role ensures platforms are scalable, modern, and optimized to support customer engagement, revenue growth, and operational efficiency across global markets.  Interesting?  Here’s a little more…

As the Lead Product Manager you will:

• Partner closely with the Director of IT Commercials to share and execute platform strategy in accordance with the established vision and commercial priorities.
• Translate platform vision and business objectives into clear, prioritized product roadmaps and delivery plans.
• Identify opportunities for platform modernization, capability enhancements, and technology optimization to support growth and scale.
• Lead the end-to-end execution of initiatives across the Global Ecommerce Platform, CRM, Marketing Technology, and other IT Commercial Platforms.
• Own the product backlog, including requirements definition, prioritization, and sequencing of work based on value and impact.
• Work with architecture, development, UX/UI design, data, and integration teams to deliver high-quality, scalable solutions.
• Ensure alignment between business requirements, technical design, and delivery outcomes.
• Act as the primary product delivery lead and point of contact for business stakeholders across Commercial, Marketing, Sales, and other business teams.
• Facilitate alignment, manage expectations, and communicate progress, risks, and trade-offs clearly and proactively.
• Manage external vendors and system integrators to ensure delivery quality, timelines, and value realization.
• Define and track success metrics and KPIs in partnership with business and IT leadership (e.g. revenue impact, conversion, engagement, platform stability).
• Use data and insights to inform prioritization, optimize platform capabilities, and improve customer outcomes.

You would be the best fit for this role if you have…

• Bachelor’s degree in Business, Information Systems, Computer Science, Engineering or a related discipline.
• 8+ years of experience in production management, digital platforms, or technology delivery roles.
• Product Management certifications preferred: Scrum Product Owner, SAFe, etc.
• Proven experience executing complex ecommerce, CRM, and/or marketing technology initiatives in an enterprise or global environment.
• Strong ability to translate strategic vision into executable plans and measurable outcomes.
• Experience working with modern digital architectures: Cloud, APIs, microservices, composable platforms.
• Background in consumer goods or commercial digital environments.
• Experience partnering closely with senior IT and business leaders in a matrixed organization.

Bonus points if you have…

• Strong ability to translate executive vision and commercial strategy into actionable product roadmaps and delivery plans
• Deep understanding of product management principles, including backlog management, prioritization frameworks, and value-based delivery.
• Strong commercial acumen with the ability to understand revenue drivers, customer journeys, and growth levers.
• Ability to manage dependencies, risks, and delivery constraints across multiple teams and vendors.
• Proven ability to design and deliver platform capabilities that improve customer experience, conversion, engagement, and retention.
• Data-driven mindset with experience using insights, analytics, and KPIs to inform product decisions and measure outcomes.
• Excellent stakeholder management, communication, and delivery leadership skills.
• Experience working in Waterfall, Agile, or hybrid delivery methods.
• Knowledge of leading ecommerce platforms: Shopify Plus, Salesforce Commerce, CommerceTools, etc.
• Knowledge of CRM, Customer Data Platform, and MarTech ecosystems: Salesforce, HubSpot, Klaviyo, etc.
• Ability to balance short-term business needs with long-term platform scalability and technical sustainability.
• Comfortable operating in a fast-paced, evolving environments with competing priorities.

Why you’ll love working at Aurora

• Flexibility: you will enjoy a flexible work environment that is the perfect blend of work and fun! You will be empowered to achieve work-life balance with flexible hours, remote work options, meeting-free-Friday-afternoons and more!  

• Total Rewards: we will motivate you to go above and beyond with a competitive salary, professional development opportunities, company SWAG, team activities and modern technology. 

• Team: we are a diverse and global team of cannabis enthusiasts, energetic innovators, fitness gurus, caring parents, foodies and more, with a collective passion to nurture an inclusive environment that helps you grow and provide people better days with cannabis.

Next steps
Apply today by submitting your resume through our website. Apply today by submitting your resume through our website. You can expect your application to be reviewed by our Talent Acquisition Team and not an AI software/system.  The we will contact you if we see a fit via email.

Think you’re the ideal candidate but you don’t meet all the requirements? Apply anyways. We would love to review your application to see if you’re the right fit or find you an alternative opportunity.  Not the role for you? Share this posting with your network while subscribing to our Talent Community to learn more about upcoming opportunities (hot tip: if you are an Aurora employee, take advantage of the employee referral program by sharing this posting with someone in your network! If they are the successful candidate, you may be eligible for a bonus!).  

Diversity, Equity, Inclusion, Belonging and Accessibility

At Aurora, we are proud to foster and celebrate a diverse community of professionals! We take pride in nurturing an inclusive culture that empowers our people to be their authentic selves, celebrate their differences and love where they work.

Our diverse community combined with our inclusive culture, is what sets us apart in the industry and equips our A-Team with superpowers – and this is why, we encourage all candidates to apply for job opportunities regardless of race, national origin, colour, religion, age, gender identity or expression, sexual orientation, marital and family status, disability, or any other identifying characteristic.

We value the unique skills and experience each person brings to Aurora and are committed to creating and maintaining an accessible environment. We are committed to the requirements of the Accessibility for Ontarians with Disabilities Act so if you require accommodation during the hiring process, please let our Human Resources team know by contacting us at hr.services@auroramj.com

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